We're thrilled to share some exciting news that's sure to bring even more heat to our already sizzling brand! This April, Justin Bartek joined Pepper Lunch North America as our new Director of Marketing, and we couldn't be more excited to have him on our team.

A Marketing Pro Who Knows How to Turn Up the Heat

With nearly two decades of experience transforming regional restaurant brands into national and international successes, Justin brings the perfect blend of strategic vision and hands-on expertise to fuel our continued growth across North America. His track record speaks for itself – he's the marketing mastermind who knows how to take great concepts and make them irresistible to customers everywhere.

Before joining our team, Justin served as Vice President of Marketing at Dog Haus, where he collaborated with executive leadership to drive strategic partnerships and spearhead digital transformation initiatives. But that's just the latest chapter in an impressive career that includes pivotal marketing roles at some of the industry's most dynamic brands, including JINYA Ramen Bar, The Halal Guys, Veggie Grill, Qdoba Mexican Grill, and Baja Fresh.

Innovation Meets Tradition

What makes Justin the perfect fit for Pepper Lunch? His marketing philosophy aligns perfectly with our commitment to delivering fresh, exciting experiences to our guests. He's known for implementing innovative strategies and forging impactful collaborations that don't just elevate brand presence – they create real, measurable growth.

Justin's approach is refreshingly tech-forward and data-driven, focusing on measurable results and strategic innovation to keep brands competitive in today's fast-changing market. It's exactly the kind of forward-thinking leadership that will help us continue to grow while staying true to what makes Pepper Lunch special: that one-of-a-kind, sizzling DIY teppanyaki experience that brings people together around the table.

Ready to Sizzle Into the Future

"We're incredibly excited to welcome Justin to the Pepper Lunch family," said Troy Hooper, CEO. "His proven ability to scale restaurant brands while maintaining their authentic character makes him the ideal leader to help us bring our unique dining experience to even more communities across North America."

With Justin's expertise guiding our marketing efforts, we're ready to turn up the heat on our expansion plans and introduce even more food lovers to the irresistible experience of cooking their perfect meal on our signature hot plates. Whether you're a longtime fan or new to the Pepper Lunch experience, get ready for some exciting developments ahead!

What's Next?

Keep your eyes peeled for fresh marketing campaigns, exciting partnerships, and innovative ways to connect with the Pepper Lunch community. With Justin leading the charge, we're committed to making every interaction with our brand as memorable and engaging as that first sizzle when your meal hits the hot plate.

Welcome to the team, Justin! We can't wait to see what sizzling successes we'll create together.

Ready to experience the sizzle for yourself? Find your nearest Pepper Lunch location and discover why our DIY teppanyaki experience is taking North America by storm – one perfectly customized meal at a time.

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